This option is available only if you use Envoke's lead distribution and lead attribution functionality.
Key questions allow for marketing-database-level validation of your most important lead management fields. Questions may be marked as required, and a default may be provided if no answer is present in a submission. Key question fields are optimized for reporting are typically used as "breakdown" fields in reports.
Common key questions include:
- Lead region
- Sales channel
- Primary product / sales team / "business unit"
Answers to key questions may apply at the contact-level (such as region / industry) or lead-level (such as budget / timing).
Once enabled, key questions may be viewed on the Envoke settings page. To enable key questions for your database, please contact us.