Using background images makes it easy to add text or logos over images without having to open up Photoshop or another image editor.

STEP 1: Select the background image
STEP 2: Choose a background colour as a fallback option
STEP 3: Adjust padding above and below your text

IMPORTANT: Choose a fallback background colour that goes well with your text because background images aren't universally supported by every email client. 

Choosing a fallback background colour ensures that if the background image isn't displayed, the solid background colour will be used. Be sure to choose a colour that works well with your text: for example if your text is light then you should choose a dark background colour.

Of the popular email clients the following providers do NOT support background images:

  • Outlook 2003
  • Outlook 2007
  • Outlook 2010
  • Outlook 2013
  • Outlook 2016 Windows (works on Mac OS)
  • Outlook.com
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