Sub accounts

Manage multiple departments under one account using the multi-account solution

Zoltan Wagner avatar
Written by Zoltan Wagner
Updated over a week ago

Your departments can operate independently with a centralized administrative overview and maintain a separate relationship with contacts.

Benefits of using sub-accounts

  • Subscriptions and relationship with contacts

    • Lists are completely separated

    • Each subaccount has their own set of subscription options that are shown on the subscription preferences page (the "unsubscribe" page)

    • A contact unsubscribing from one account doesn't affect subscription of the same contact in other accounts.

    • This way subaccounts can maintain their own, separate relationships with contacts

  • Account structure and data sharing

    • Sub-accounts are operated independently without data sharing. The only exception with sharing is templates that can optionally be shared across sub-accounts to help with branding

  • Administration

    • Individual user logins can be assigned to access only a single sub-account

    • Admin users can access all sub-accounts

  • Cost

    • Cheaper than opening multiple stand-alone accounts

Data sharing

With the exception of template sharing, which is optional, there is no data sharing of any kind between sub-accounts: messages, reports, contact lists, subscriptions, account settings, etc. in every sub-accounts are independent of other sub-accounts.


If the same contact exists in more than one sub-account and they unsubscribe in one of the accounts they will remain subscribed in all other accounts. 

User logins

Each sub-account can have their own users who can only access their designated sub-account. Administrators can access all sub-accounts.
Read more about user roles and permissions.


In addition to contact based and email sending based fees there is an extra cost for sub-accounts. Your first or primary account is included with every billing plan. There is a monthly fee per sub-account. View the pricing page for details.

Number of sub-accounts under one main account

You can maintain unlimited sub-accounts.

Creating a new subaccount

You can manage subaccounts under the Accounts navigation item.

Only administrators have access to create new sub-accounts. 

If you aren't an administrator, the users list page will show you the name and contact details of your administrator(s). Contact them to have them grant you additional permissions.

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