The email preferences page is a highly customizable page where your contacts control how they want to receive emails from you. It is linked from every email you send from Envoke. (Learn about customizing the unsubscribe footer in emails.)


Overview

This video walks you through all customization options for the preferences page.


Updating the preferences page

You can customize this page from your Account Settings page.


Language

The email preferences page is bilingual. It appears in either English (by default) or French depending on the language preference of contacts.

Contacts can update their language preference if the "Allow language preference update" option is enabled.


Branding

You can show your logo and the name of your organization - or both - at the top of the email preferences page. Changes can be made from the "Branding" tab of the Account settings page


Custom text

You can add custom text that appears on the top of the email preferences page just below your logo and organization name. Here you can explain the communication practices of your organization to provide clarity to your contacts about how and when you send them emails. You can also explain why someone may receive mandatory messages from you, if applicable.


Consent

Contacts can confirm their consent (provide express consent) or unsubscribe (revoke consent) on this page. You can customize the wording that appears next to these actions. Learn more about consent management.


Subscription options

Subscriptions are how contacts control their content preferences. For example to receive newsletters, updates, event invites, promotional messages, etc. You can manage the list of available subscriptions from the list of subscriptions page.

All contacts can opt in or opt out to any subscription at any time with the exception of private subscriptions. Contacts cannot sign up to subscriptions marked as private on the Consent & Subscription Preferences page - they can only unsubscribe.

Read more about subscription settings and list segmentation options.


Contact profile update

You can allow contacts to update their contact details (name, address, etc) from the Consent & Subscription Preferences page.

Updating the email field can be disabled. If updating the email address is enabled you can download the list of contacts who changed their email address on this page to sync these changes to your CRM system.

You can customize the country selector if updating contact profiles is enabled.


Regulatory / mandatory messages

The "Regulatory emails" option allows sending emails to any contact in a specific email campaign, regardless of consent status. This means even unsubscribed contacts will receive these emails. If the "Regulatory emails" option is enabled for your account this is indicated on the Consent & Subscription Preferences page.

Learn more about sending regulatory / mandatory emails.


Reporting

Changes to consent and subscription preferences are tracked for each contact.

Aggregate consent status overview, available from the reports dashboard.

Preference changes per email campaign, part of the email campaign reports page.

Updates to individual contacts on the contact activity timeline


Preview

You can preview the Consent & Subscription Preferences page from

  • the account settings page where the page is customized

  • a test email you sent to yourself

  • the email preview page of the email editor


Sharing a link to the preferences page

You shouldn't share the link to the preferences page as it's tied to individual contact records. Each contact has to click a link from an email sent to them to access their own preferences page.

Testing

Be sure to re-subscribe yourself after testing the unsubscribe option otherwise you won't be able to send yourself (test) emails.

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