Background images

How to use background images in emails

Marcus Warren avatar
Written by Marcus Warren
Updated over a week ago

Using background images makes it possible to add text or logos over images without having to open up Photoshop or another image editor.

STEP 1: Select the background image
STEP 2: Choose a background colour as a fallback option
STEP 3: Adjust padding above and below your text

IMPORTANT: Choose a fallback background colour that goes well with your text because background images aren't universally supported by every email client.

Choosing a fallback background colour ensures that if the background image isn't displayed, the solid background colour will be used. Be sure to choose a colour that works well with your text: for example if your text is light then you should choose a dark background colour.
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Many versions of Outlook do NOT support background images:

  • Outlook 2003

  • Outlook 2007

  • Outlook 2010

  • Outlook 2013

  • Outlook 2016 Windows (works on Mac OS)

  • Outlook.com

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