Major product changes released in 2019.
You can find recent changes here.
Default style settings
You can now update font and colour settings for your email at once - rather than having to customize styles separately for each block of content.
Use the Default Styles settings in the sidebar of the editor:
The preheader text is an extension to your subject line. They complement each other with the goal of getting your email opened.
You can add preheader text in the email editor under the subject line field:
Sending mandatory communications to your contacts
The "mandatory emails" option allows sending emails to any contact in a specific email campaign, regardless of consent status. This means even unsubscribed contacts will receive these emails.
This is to accommodate situations where a recipient is contractually obligated to receive official notifications and other messages. Examples of this are students of a university and members of a professional body.
Subscriber growth and email campaign performance reports
We have added reports to help analyze new subscribers and subscriber churn as well as email campaign performance over time.
You can now preview how emails are displayed on mobile device screens. This helps to ensure that the layout of the messages and user experience on small screens are optimal. Testing time is also reduced because you no longer have to view your test emails on mobile devices.
Tips: Pay special attention to images in the mobile preview. You can read more about working with images in your emails.
Data encryption at rest - security upgrade
This security update adds extra protection while your data is at rest (stored physically while not in transit). It means encrypted databases in addition to encrypted hard drives to provide protection in the event of a security breach at the datacentres.
Email editor update: 9 new options added
June 13, 2019
- Background images available: easily add text over images without Photoshop
- Hide sections on mobile screens so your contacts don't need to scroll much
- Pasting content is quicker: links, headlines, etc. are kept; no need to re-format
- Custom padding around content blocks helps fine tune your layout
- Dynamic content for entire sections: control multiple content blocks at once
- Five new fonts to choose from: now there are over 20 fonts available
- Improved button controls including square corners and margin controls
- Updated image library with search option and easier folder management
- The "Save" button has been moved to the top of the editor for easier access
Read details about these changes or watch the demo video below:
Import page interface clean-up
When you're importing a list, the import page is now less cluttered and separated into sections that correspond to steps you need to follow to import your list.
Some infrequently used options have been moved into an "advanced settings" area that is hidden from view by default to further simplify the import workflow.
And our favourite part: uploading files is now also possible by dragging them to the import screen from another window or your desktop!
Display forms as popups
Embedding forms on web pages can take up a lot of real estate. Displaying forms in popups (also know as lightboxes or dialogs) saves space for other content.
Now you can show forms as popups: All you need to add is a button or link to open the popup. Additionally, the original page never changes so when the form is completed, visitors are back on the same page they were reading and can continue to browse your website.
Dynamic content in email messages
Delivering relevant content to your contacts that they are interested in is critical to creating engaging emails: more clicks, less unsubscribes. Sometimes it's not practical to send separate emails to each segment and showing different content within the same message simplifies the email creation process.
You can now customize your messages by showing or hiding sections when recipients match certain segmentation criteria.
Web font support
In addition to web safe fonts such as Arial, Verdana and Times New Roman you can now also choose from a selection of web fonts. Some examples of web fonts are Open Sans, Roboto, Lato and Merriweather.
Dynamic form fields
Dynamic fields work in tandem with single select form fields such as radio buttons or select "dropdowns".
A common use case is a dropdown selector that includes an option to select "other". When the "Other" option is selected a new field appears to collect details.
New default forms
When you're creating a new form you can now choose from a few templates to get started. All forms are customizable in the form editor.