In addition to the standard contact fields (name, email, website, etc.) you can create any number of custom fields to store free form data. For pre-determined, "yes/no" type answers or where there is a set number of possible values use internal lists or subscriptions instead.
For example, storing dates, comments and IDs are a good use of custom fields because the values of these fields can be anything. Storing department names or contact types should be done using internal lists because there is pre-determined set of possible values (a finite list of answers).
There are three types of custom fields:
- Text: Displayed as standard input fields on forms.
- Date: Displayed with a date selector on forms
- Note: Displayed as a "textarea" - long input field - on forms.
The character limit for custom fields is 65K to accommodate long-form entries.
Display on forms:
Merging custom fields
Custom fields can be merged in emails using the {@my-fieldname} format. For example if your custom field is called BARCODE then the merge field becomes {@my-BARCODE}