This article is part of a series of articles about personalizing emails. You can check out other ways to personalize your messages.

In addition to the standard contact fields (name, email, website, etc.) you can create unlimited custom fields on any billing plan on the Custom Fields page to store data that is specific to your organization only.

Custom fields can be merged into emails to display personalized content and they can also be used on forms to collect data. You can also create dynamic links using custom fields.

Custom fields should be used to store free form data where the values aren't pre-determined, for example IDs, names or dates.

For "yes/no" type values or where there is a set number of possible answers/values use tags or subscriptions instead, for example "Are you a client (yes/no) or "Contact type" (a finite list of options).

The character limit for custom fields is 65K (!) to accommodate very long entries.

Custom fields can be merged in emails using the {@my-fieldname} format to personalize messages.

For example if your custom field is called Card_number then the merge field becomes {@my-Card_number}

It isn't possible to preview how different contacts will see the emails with the merged custom fields. To give you peace of mind that the merge fields work we recommend that you add custom fields to your own contact record. This record is shown when you preview emails.

Search for your contact record on the list of contacts page using the email address you use to login to Envoke, click on it to edit fields, update the custom fields then click Save.

Step 1: Create a field in your list file with the custom field.

Step 2: On the import settings page map the custom field in to the custom field in your account.

​
​