Whenever you're adding a link to your email you can use many different link types in addition to standard website URLs.

Links can be added over text or in buttons.


Website and file addresses

This is the classic link type, starting with https:// or http://

This can be a link to a webpage or a link to a file such as a PDF.

In addition to website addresses you can also use other links.

Merge fields to link to the email preferences page

  • {@pref-1} = the provide or revoke consent options are both unchecked

  • {@pref-1}/2 = one-click revoke consent

  • {@pref-1}/3 = the provide consent option is pre-checked

  • {@pref-1}/4 = one click express consent

The online version of messages

  • {@msg-url}

Send email links

Phone links

  • Use tel:123456789

Anchor links

Which links show up as clicks in the email reports?

Only links that start with http:// or https:// are trackable. These include all {@ type links described below.

Anchor links, phone links and email links are not trackable.

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