You can use many different link types in your email messages over text or in buttons.


Websites and linked files

This is the classic link type, starting with https:// or http://

This can be a link to a webpage or a link to a file such as a PDF.

Custom link to the email preferences / unsubscribe page

{@pref-1}

Related article: Using a custom email footer

The online version of messages

{@msg-url}

Send email links

mailto:email@address.com

Phone links

tel:123456789

Anchor links

Read about using anchor links

Which links show up as clicks in the email reports?

Only links that start with http:// or https:// are trackable. These include all {@ type links as well.

Anchor links, phone links and email links are not trackable.

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