Envoke supports English and French language preferences so you can send emails to contacts in their preferred language and they can view the email preferences page and system generated emails (double opt-in email, consent reminder email, etc.) in either language.
Language settings
You can turn on or off French language settings in the languages section of the Account Settings page. When enabled, the following options are available in French:
Default language
Set the default contact language preference: This determines which language is used for contacts with an unknown language field.
Merge fields
Account name, logo and website URL.
{@brand-company} {@brand-logo} {@brand-url}
These are shown on the email preferences page and in system generated emails, such as the double opt-in confirmation email, and also in email footers.
The mandatory content description will be available in French. This is shown in email footers using the {@msg-mandatory_reason} merge field and on the mandatory email preferences page.
All subscriptions can have a French name and description.
Subscriptions are shown on forms, the email preferences page and in email footers using the {@msg-subscription} merge field.
Email preferences page
The email preferences page will have an English/French toggle option
You can turn on/off the option for contacts to update their language preference on this page using the “Allow language preference update” option.
Contact language preferences
The language preference of each contact is stored in the Language field. In addition to manually changing it you can update this field when contacts are imported or via the API. Form submissions will also update the language field.
Importing contacts with English or French language preference
Include a column in your import file called Language and use the values English, French, EN or FR for each contact on the spreadsheet.
On the import settings page this Language column should be mapped to the Language contact field. If languages aren’t set in your import list or the language field is blank or uses any other value other than English, French, EN or FR then the contact’s language field will be imported as unknown and the default language applies. Learn more about importing.
Form submissions
When a form is submitted contacts are added using the language preference used by the form. This can be changed under the Language heading in the form editor.
Sign up forms are shown in either English or French and there is no built-in toggle between the two versions. You need to build one form in English and build another in French. You can then embed these forms on the corresponding pages on your website.
Using the API to update the language fields
Use the language contact field to update contacts’ language preference. Use values EN or FR.
Sending English and French emails
The email editor has two separate language settings:
Contact language preference on the Recipient selector page.
This setting controls which contacts will receive your email based on their language preference. First, recipients are selected based on their subscription, then optionally the selection is narrowed by using tag(s) or a segment. The language selection will further narrow the list of recipients.
Message language preference on the Configure page.
This setting controls which language is used by merge fields {@brand-company}, {@msg-mandatory_reason} and {@msg-subscription} as well as the language of the email in the background/code used by screen readers.
You can also send a single message with both English and French content. In this case you need to create an anchor link to jump to the part of the message where the other language begins.
Segmentation by language
You can use the language field as a condition when you’re building segments.
How-to video: Language settings explained